11/14/2013

Mizuno Genem Golf Shoes in Japan

Mizuno Japan has a new golf shoes called GENEM

It is about fit.

Introductory Video:



At the 2013 Japan PGA show, Mizuno measured foot size and shoe size of 626 golfers

57% had the wrong sizing

The sizes that those Japanese golfers needed were equally divided in to EE, EEE, EEEE width.
(Japanese people have wide feet in general)

Came up with the shoes that fits the players based on the last needed.

Relaxed in the front
Snug in the back
Rounded insole
Stabilizer in the front and back
New spike system for ultimate grip

Made for Japan

I would love to see Mizuno golf shoes in the US again.

Good golf shoes starts with the right last (shape of sole) for your feet.

JD